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Born in 1986 in Yalova, Fırat Durmaz is married and father of one son.
He initiated his professional journey while pursuing his studies at Marmara University Faculty of Economics, commencing with a role in retail at LC Waikiki.
He subsequently held various positions in retail and wholesale sales departments at Levi’s, Mavi, and Converse.
Following this, as the Business Development Manager at Sportive, Durmaz from 2015 to 2018, he served as the Sales and Business Development Manager at İnci Deri.
Between 2018 and 2020, Durmaz provided consultancy services on expansion strategies to over 10 brands.
Joining Yargıcı in early 2020, Fırat Durmaz currently responsible the management of all expansion strategies, franchise operations and architectural processes both domestically and internationally.
Sodexo Benefits and Rewards Services, Chief Sales Officer & Executive Board Member
